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Force cars
Force has a total of 3 car models available in India right now, including 2 SUVs and 1 Minivan.The starting price for a Force car is ₹16.31 Lakh for the Gurkha, while the Urbania is the most expensive model at ₹34.32 Lakh. The latest model in the lineup is the Urbania, which is priced between ₹26.34 - 34.32 Lakh.
Force Motors incepted by Late Shri N.K Firodia and now managed by CEO and M.D., Abhay N. Firodia is a popular manufacturer of cross country and multi utility vehicles, three wheelers, light and heavy commercial vehicles, buses and tractors. Force Motors is recognized as the Pioneers of mechanized public transport. The company has some 'firsts' of vehicles such as the famous Tempo, Matador, Mindor and Traveller. Force Motors at present manufactures the revamped version of Tempo, Tempo Trax utility vehicles. Force Motors for the first time is entering the mainstream car manufacturing and will give India, a brand new SUV named Force Explorer. The all new SUV to be built under Daimler will be equipped with a 2.2 L oil burner which is expected to offer a maximum output of 220 BHP. The SUV has been manufactured on a C-in-C chassis developed and designed internally by the company. An investment of 150 crores has been made towards the facility which would produce 24000 units of Force Explorer annually.
Force Motors was founded by Late Shri N. K Firodia in 1932. He initially imported and later began manufacturing of what we all know as 'Tempo', a popular three wheeler public transport, in collaboration with Vidal & Sohn situated in Hamburg, Germany in the year 1950. It is later on the 15th of Aug, 1957 a landmark year that the production of Tempo began with full swing by acquiring a small plant in Goregaon, Bombay (now Mumbai). The granted capacity by the Government was 80 vehicles per month and 1000 vehicles per year. The company's production was shifted in its entirety to Akurdi near Pune by 1964. The same year, the manufacturing of Tempo Viking, four wheeled trucks and vans commenced in the month of November. Government increased its licence capacity to 6000 vehicles per annum. The Tempo Viking was later equipped with a diesel engine which was named as the Matador, the production of which began in 1969. Force Motors' German counter part merged with Daimler Benz in the 70's owing to the rapid mergers taking place in that country. Force Motors, however continued in its endeavor for mechanization of transport and developed Trax, a vehicle which was exclusively designed and targeted towards the untamed roads in the rural areas. To upgrade its LCV range, the company started the production of Traveller under a licence agreement from German auto manufacturer, Daimler Benz. The facility was developed in M.P in 1987 in close coordination with Benz.
Force cars price list in India (September 2026)
Force car prices in India range from ₹16.31 Lakh to ₹34.32 Lakh (Ex-showroom). The top 5 popular Force models and their prices are the Urbania (₹26.34 - 34.32 Lakh), Gurkha (₹16.31 Lakh), Gurkha 5 Door (₹17.63 Lakh). Explore the complete price list of all Force models as of September 2026 below.
| Model | Ex-Showroom Price |
|---|---|
| Force Urbania | Rs. 26.34 - 34.32 Lakh* |
| Force Gurkha | Rs. 16.31 Lakh* |
| Force Gurkha 5 Door | Rs. 17.63 Lakh* |
Force car models
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Force Urbania
Rs.26.34 - 34.32 Lakh* (View On Road Price)Diesel11 kmpl2596 cc114 bhp11, 13, 14, 17, 10 Seats
Force car options
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Force cars comparisons
Key Highlights of Force Cars
| Popular Models | Urbania, Gurkha, Gurkha 5 Door |
| Most Expensive | Force Urbania (₹26.34 Lakh) |
| Affordable Model | Force Gurkha (₹16.31 Lakh) |
| Fuel Type | Diesel |
| Showrooms | 38 |
| Service Centers | 39 |
Force car FAQs
Force cars news
Force user reviews
- Force UrbaniaV .good Car In PriceFull family can go anywhere, good at price, safety is also good, milage is good. It is so comfortable, very nice car in 30 lakh rupees. You should also buy this car. Don't waste money on any other car, buy this one, good from any another cars with luxury feel. All family members can go anywhere for travel. It is good.Read More
- Force GurkhaPerformance Of GrudaVery good offroading car and indian person like this car. it is very beautiful. Look and performance is best and invest of money for middle class family. This is looking like thar and water level crossing is fast compared to thar and my personal choice and guides to buy the car. So buy the car and enjoy this feature of it.Read More
- Force Gurkha 5 DoorAwesome SUVVery nice car. Gurkha budget friendly vehicle Comfort in driving, sufficient space Build quality is awesome, very good power performance, specious seat. It is true and hardcore off-road SUV. Ground clearance is very high make it perfect for high terrains. Adventure lovers go for this car. Driving position is very good .Read More
- Force MPVGround Clearance Is Really DisadvantageGround clearance is really a disadvantage. Good for taxi drivers who used to taxi for tourists.
- Force Gurkha 2017-2020Not A Safe Car.Seriously compare to Thar with this car and look under the features and safety, there are many things which the Gurkha is not providing.Read More
Force Expert Reviews
Force car videos
Force has 11 videos of its popular & latest car models. Watch our detailed videos to know the prices, features, specs & car review in Hindi.
- 22:24Force Urbania Detailed Review: Largest Family ‘Car’ In 31 Lakhs!1 year ago200.7K ViewsBy Harsh
- 14:34Force Gurkha 5-Door 2024 Review: Godzilla In The City2 years ago27.8K ViewsBy Harsh
Force car images
Force has 97 car images. Force has photos of interior, exterior & 360 degree view of its popular & latest car models.
- Force Urbania
- Force Gurkha
- Force Gurkha 5 Door