Maruti introduces Eeco meal offer
McDonald's and Maruti Suzuki India have come together for the promotion of their new car Maruti Eeco. The auto maker with McDonald's is giving its customer an attractive offer by month long Eeco-meal. By this promotional event the company aims to bring the customers together with their family and get a chance to win a Maruti Eeco car.
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This promotional event is based on the theme `the family that eats together, rides together’, and it is open for the all the Indians above 18 years of age and who have a valid driving license. This event is going on at all the McDonald's outlet (West and South zone) till the 30th of this month.
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At McDonald's the customers would get a Eeco Happy Family contest form on the purchase of every McDonald's Happy meal, McDonald's Value meal and even the McDonald's Breakfast meal. The form will have basic questions about the car and the customer will have to give a fanciful tag line for the new Maruti Eeco car. The one with the most catchy tag line will be selected as the winner. The winner would be driving home a efficacious and large Maruti Eeco.
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Mr. Shashank Srivastava, the Chief General Manager in Marketing, Maruti India said that the this new car gets an extraordinary level among their other cars. This car has really helped them in making a good stand in the C-segment cars in India. The car has got an amazing sales figure of 93,000 cars in the time period of 18 months.Talking about the C-segment cars the figure has raised from 1lakh cars in the year 2009-1010 to 1.6 lakh cars in year 2010-2011.Mr. Rameet Arora, Sr. Director Marketing of McDonald’s India said that they always look forward to provide the families with delicious encounter whenever they arrive at any of the McDonald's store.
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